WESTERN RISE

- PROPOSED PILOT -

JUNE 4, 2018

 

 

western-rise-slim-rivet-pants-2.jpg
 

OBJECTIVE

Incrementally incorporate full circle shippers and sensors in to the B2C packaging stream. Collectively test, learn, and evolve shipper logistics and data collection.

 

GOALS

Goal 1. Full Circle Shipper. Increase consumer experience and decrease consumption.

Goal 2. Shipper Sensor. Test visibility into the shipper’s whereabouts for increased targeted consumer interaction and efficient fulfillment logistics.

Goal 3. Logistics Simplified. Streamline logistics from customer order to home.  

 
 
 

 

 

 

 

 
 
HowItWorks_Infographic_opt.jpg

 

SCOPE

SHIPPER. SENSOR. LOGISTICS.

SHIPPERS2.1.jpg
 

SHIPPER

Test Option 1. Consumer Opt-In Program

IDEA: A/B test a consumer opt-in program to ensure a high rate of shipper return. The program allows the Western Rise consumer to opt-in to receiving and returning a shipper at checkout.

ACTION: Western Rise and LimeLoop to create an opt-In pop up, incentive, and consumer messaging at checkout.  To ensure the shipper is returned to the fulfillment center a branded return label and “how to it works” messaging will be developed.

Explore options for incentivizing the customer for participating and/or returning the shipper.

 

SHIPPER DATA.

Consumers and Western Rise to gain visibility into the shipper’s whereabouts via the LimeLoop app. Upon receipt of their order, consumers will be presented with a custom message and/or insights poll, inline with Western Rise’s brand goals.

 

LOGISTICS

Test 1. Shipper Quality Control

ACTION: LimeLoop to work with your fulfillment center to execute a quality control system that ensures all shippers maintain function and form.

Test 2. Reacceptance of Package

ACTION: LimeLoop to work with your fulfillment center to create an efficient re-acceptance and distribution of packages.

Test 3. Product Returns

ACTION: LimeLoop to work with your fulfillment center to create a label for product and shipper returns vs. just the shipper.

 

 

PRICING

MONTHLY SUBSCRIPTION

IMG_1428.jpg
 

TIMELINE

July.

Implement 50 shippers in to your packaging stream

for opt in program or for loyal customers.

Test first viability feature.

Q4 2018

Implement additional shippers and sensors.

Continue to test sustainability and perfect order rate features.  

Q1 2019

Launch shipper for all ecommerce customer purchases.

 

SUBSCRIPTION PRICING

Includes shipper fulfillment, data, and logistics.

Q3

$50/Month

Q4

$50/Month + Additional Shippers at $1/Order